
Landing pages & funnels
- Price
- from $3,000
- Timeline
- 2–4 weeks
- Experience
- 100+ projects · 10+ years · 9+ countries
Landing pages for ads, webinars and launches — with A/B tests and lead qualification
- WordPress
- Google Analytics
Our usual stack. We bring in other tools when the task or the project calls for it.
A landing page isn’t a single pretty page, it’s a funnel: ad, page, form, thank-you page, emails and CRM. We build the whole thing and test it with hypotheses, so you pay less for ads and get better leads.
We build landing pages for ad campaigns, product launches, webinars and events, as well as qualification pages for when lead quality matters more than lead count.
What’s included
- Structure and copy for a specific offer and audience
- Design and fast responsive front-end
- Forms with lead qualification and CRM sync
- Webinar funnels: registration, reminders, replay page
- A/B tests of page variants with fair traffic split
- UTM-based analytics from click to deal
What you get
- A funnel that runs from ad to CRM with no manual work
- Clear data on which page variant performs better
- Leads filtered by your own criteria
- Fast launches of new pages built from the same blocks
Where a funnel wins or leaks leads
- 6.6%median landing page conversion rate across all industries — the bar to beatUnbounce, 2024
- 19.3%average conversion of email traffic on landing pages, the highest of any channelUnbounce, 2024
Where landing pages leak leads
Ad costs keep rising, but the landing page brings no more leads
We check the offer first: does the first screen deliver on what the ad promised? Then we find the funnel step where people drop off and fix that step.
Form submissions land in an inbox and get lost
The form writes straight into your CRM: a deal with UTM tags, an owner and a follow-up task. The email notification stays as a backup, not the only channel.
Every promo needs a new page and the developer is booked
We build a block library in your brand. A page for a new promo or event is assembled from ready sections, no fresh mockup needed.
No idea which channel brings customers and which just brings clicks
We carry UTM tags from the click to the deal in your CRM, so the report shows which campaigns lead to payments and which only spend budget.
Debates are about design, not about what sells
We test hypotheses on live traffic: two headlines or offers, visitors split fairly. The call is made on leads, not on taste.
What we work with
- Webinar funnelsRegistration, reminders, live and replay — a webinar funnel that runs without manual work
- Landing page A/B testingTrustworthy A/B tests: stable traffic split, cache-aware, judged by lead quality
- Lead qualificationForms and pages that filter out poor-fit leads before your sales team picks up the phone
Cheaper leads, not just prettier pages
Offer before design
We start with what you offer and to whom — a strong offer on a simple page beats a weak one on a beautiful page.One page, one goal
We cut everything that pulls people off the path to a lead: extra links, menus and side offers.Built for phones
Most ad traffic comes from mobile, so the page loads fast and works with one thumb.Cost per lead by channel
You see what a lead costs per source and page variant, not just a total visit count.
Who a funnel landing page suits
A good fit if
- You run paid ads and want to see what each campaign delivers into the CRM
- You host webinars, promos or events regularly and are tired of building pages from scratch
- You sell one product or service with a clear offer
- Your sales team cares more about lead quality than lead volume
Not a fit if
- You need a company site with a catalog, blog and many sections — that's a corporate site, not a landing page
- There's no offer yet and no clear buyer — start with a go-to-market strategy
- No traffic planned: without visitors a landing page proves nothing — we can run paid ads for it too
Express website audit
We review your site and within 3 business days send a PDF with up to 10 specific growth points, sorted by priority.
- Load speed and the mobile experience
- Structure, copy and the path to a lead
- Technical SEO and search visibility
- Forms, analytics and conversion tracking
For live websites only. No strings attached: you can make the fixes in-house.
How we work
- 01
Offer and audience
1–3 daysWe go through the product, traffic sources and what makes a good lead.
You get An offer, an audience profile and the fields that tell a qualified lead apart - 02
Structure and copy
2–4 daysWe write the page wireframe and the email and reminder sequences.
You get A wireframe with final copy plus the follow-up email sequence - 03
Design and build
1–2 weeksWe build the page from blocks so new variants are quick to make.
You get A responsive page on a staging URL and a block kit for future variants - 04
Integrations and analytics
1–2 daysWe connect the CRM, email tools, GA4 and ad pixels and verify the data flow.
You get Leads land in the CRM with UTM tags and conversion events fire correctly - 05
Launch and first test
1–2 daysWe publish the page and start the first A/B test on the headline or offer. A 3-month bug warranty covers the launch.
You get A live landing page, a running A/B test and a backlog of next hypotheses
Who runs your funnel
A marketer leads: they set the offer and test ideas, a copywriter and a designer make the page, and an integrator wires it into your CRM and ads.
Marketer
Defines what a qualified lead looks like, picks the hypotheses for A/B tests and reads the results in GA4.Copywriter
Writes the page for a specific traffic source, plus the emails and reminders around a webinar.Designer
Lays out the page from reusable blocks so a new headline or offer variant needs no fresh build.Integrations specialist
Connects forms to your CRM and email tool, sets up ad pixels and checks that every lead actually arrives.
What to bring to kickoff
- Your offer: what you sell, to whom, and why it beats the alternatives
- Access to your ad accounts and analytics, if campaigns are already running
- The CRM where leads should land, plus someone from sales
- Reviews, case studies, product photos — anything that backs up the offer
- Launch dates for the campaign or event the page is for
A free express audit
We review your current landing page and the path to a lead, and in 3 working days send 10 concrete growth points. No page yet? We start with a 30-minute call about the offer.
Paying too much
for every lead?
We’ll build the whole funnel — ad, page, form, emails and CRM — and test it with hypotheses so your leads cost less.
Usually two to four weeks including integrations. When the page is built from existing blocks, new variants go live in a few days.
From $3,000. The total depends on how many pages and test variants you need, how much logic the form carries and what we connect: CRM, email and SMS sequences, analytics. We send an exact estimate after a 30-minute call about your offer and traffic sources.
We split traffic so every visitor always sees the same variant, and we compare not just lead count but lead quality in the CRM. A test stops once there is enough data for a conclusion.
Questions in the form that show whether a lead is a fit: budget, timeline, task. Qualified leads go straight to sales, the rest go into a separate pipeline or nurture sequence.
Yes: registration, email and SMS reminders, a live page and a replay page that switches on automatically after the event.
We can improve pages in a builder you already use. New landing pages we usually build in code or on WordPress — it’s faster, more flexible and free of platform limits.
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