Shopify store development
- Price
- from $7,000
- Timeline
- 6–10 weeks
- Experience
- 100+ projects · 10+ years · 9+ countries
Launching a new Shopify store: structure, design, theme, payments and shipping
- Shopify
Our usual stack. We bring in other tools when the task or the project calls for it.
We launch the store end to end: from catalog structure and design to payments, shipping and the first sales.
We build a custom theme around your brand, with sections set up so your team can build pages, promotions and collections on its own.
What we do
- Catalog and product page structure
- Theme design and development
- Payments, shipping, taxes and markets
- Apps for reviews, subscriptions and loyalty
- Analytics, ad pixels and email
What stands between you and launch
We can't figure out how to split the range into collections
Before design we map the catalog: product types, variants, metafields and collections. Filters follow the same map, so new products land in the right place from day one.
Order emails look like system notifications
We restyle Shopify's notification templates — order confirmation, shipping, returns — so customers still see your brand after they pay.
We don't know which apps we need and which we don't
We put together a short list for your goals: reviews, subscriptions, loyalty. Anything a theme section can do gets built into the theme, with no monthly fee for small stuff.
Ads go live next week and tracking isn't ready
We connect analytics and ad pixels before the first visitor arrives and confirm purchase events fire correctly on test orders.
Every promotion would need a developer
We build sections for banners, collections and promo pages in the theme editor, then walk your team through assembling them with your own products at launch.
Who a from-scratch launch is for
A good fit if
- A brand going online for the first time or opening a separate store for a new line
- You have a product and know your audience, but no store yet
- You plan to sell internationally and want several markets set up from the start
Not a fit if
- Your store already runs on another platform — you need a migration to Shopify, not a new build
- You want to test demand for a single product — a landing page with checkout is enough
A launch you won’t have to redo
A catalog built to grow
We map products, variants and filters first, so the catalog doesn’t need rebuilding once the range expands.Tested before opening
Payments, shipping and customer emails are checked with test orders before the store goes live.Mobile first
Product page, cart and checkout are designed for phones first — that’s where most purchases happen.
How we work
- 01
Markets and plan
3–5 daysWe decide which countries and currencies you sell in, which Shopify plan fits and which payment methods are available.
You get A chosen plan, markets and payment and shipping setup - 02
Catalog prototype
1–2 weeksWe plan collections, filters, variants and what a shopper sees on the product page before deciding to buy.
You get A clickable catalog and product page prototype - 03
Storefront design
1–2 weeksWe design the storefront around your brand, with sections that map to the Shopify editor.
You get Designs for every page type on mobile and desktop - 04
Online Store 2.0 theme
2–3 weeksWe build a theme with sections and blocks your team can rearrange without a developer.
You get The theme on a store copy and a section kit for any page - 05
Products and apps
1 weekWe load products and set up taxes, shipping, customer emails and the apps you need.
You get A populated store with notifications configured - 06
Test orders
3–5 daysWe place orders across payment and shipping methods, then open the store. Bug warranty: 3 months.
You get A live store with a verified path from cart to order email
What to have ready for launch
- A product list with variants, prices and specs — a spreadsheet is fine
- Product photos, or a date for the shoot
- A decision on target countries and shipping methods
- A Shopify account in your name — we'll help you set it up
- Your logo, fonts and a few stores you like
A call about products and markets
We spend half an hour on your range, audience and target countries. Afterwards you get a store structure, project stages, a timeline and an estimate.
Ready to open
your Shopify store?
We’ll plan the catalog, design a custom theme, set up payments and shipping and check it all with test orders before you start selling.
Usually six to ten weeks for a store with a custom theme, faster with a customized existing theme.
From $7,000. The cost depends on catalog structure and variant count, a custom or customized theme, payment and shipping methods and the number of markets. Your Shopify plan and paid apps are billed separately. We send an estimate after a call.
It depends on revenue and the features you need. We’ll help you pick a plan and avoid overpaying for apps.
Yes: we set up currencies, languages, shipping and taxes for each market.
You do. The store is registered to your account, and we work with staff permissions.
Related solutions
- Migration to ShopifyWe move your store from WooCommerce, Magento and other platforms to Shopify without losing data or traffic
- Shopify themes & appsWe customize themes, speed up stores and connect apps and integrations
- Headless ShopifyA storefront on your own front-end, with catalog, cart and checkout on Shopify